Research realization

Research on ReDI participants

Research KPI:

• Event participant footfall;
• Profiling of the event participants.

Description:

• We conducted an analysis of ReDI – real estate fair organized by the Polish Council of Shopping Centers. During the event, we pre­sented innovative research based on Wifitrapping technology. We identified the footfall and the most popular exhibition zones. We broadcasted the real-time statistics of the participant demographic and user characteristic.

Conclusion:

• The research data was later used to organize the next event editions.

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