{"id":15284,"date":"2018-10-31T10:35:07","date_gmt":"2018-10-31T10:35:07","guid":{"rendered":"https:\/\/selectivv.com\/?p=15284"},"modified":"2022-06-27T09:59:16","modified_gmt":"2022-06-27T07:59:16","slug":"kongres-badaczy-rynku-i-opinii-2018","status":"publish","type":"post","link":"https:\/\/selectivv.com\/en\/congress-of-market-and-opinion-researchers-2018\/","title":{"rendered":"Congress of Market and Opinion Researchers 2018"},"content":{"rendered":"<p class=\" translation-block\">On October 25, we participated in one of the largest events in Central Europe, bringing together professionals who use market and human knowledge to support business decisions. More than 500 specialists from various fields of business gathered together under one roof, so to exchange their knowledge during one of ten sessions.<\/p>\n\n\n\n<h2>Congress of Researchers - What was the Selectivv research about?<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">We were not an exception and shared the latest research results on determining to what extent we are able to predict the needs of consumers based on data from mobile. We conducted the research jointly with the MANDS research institute. Customers of grocery stores, drugstores, and DIY stores in Wroc\u0142aw have been subjected to analysis and at what distance they live from a shopping center. The survey was presented by the vice-president of Selectivv Dominik Karbowski and Przemys\u0142aw Huk (Research Executive) with MANDS.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The study was possible thanks to the use of mobile data, which Selectivv obtains from mobile devices. The data, we analyzed and profiled, helps brands to obtain information about their current clients and potential recipients of their offer. Everything in the context of a specific area, i.e. a city, a district, a housing estate, a voivodship. The data also enables to conduct the analysis of the competitions\u2019 clients.<\/span><\/p>\n\n\n<div class=\"wp-block-image wp-image-15285 size-full is-style-default\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/selectivv.com\/wp-content\/uploads\/2019\/08\/45004859_2050878131636949_1721992654008352768_o-e1570540004751.jpg\" alt=\"Congress Researchers - audience\" class=\"wp-image-15285\" width=\"800\" height=\"450\"\/><figcaption>Source: https:\/\/www.facebook.com\/badacze\/<\/figcaption><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">How users use their mobile devices and what they do at a specific location is the basis of deep knowledge about consumers. Data from mobile have a unique character and extensive use. <\/span><\/p>\n\n\n\n<h2>Congress of Market and Opinion Researchers 2018 - our summary<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">We are very happy that we could share our results with the audience, and we hope that our knowledge will be helpful in the development of companies that were present at the congress. If you are interested in researching or analyzing your clients or competitors, please contact us.<\/span><\/p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/selectivv.com\/wp-content\/uploads\/2019\/08\/IMG_20181025_125852-e1570539143964.jpg\" alt=\"Congress of Researchers - Selectivv&#039;s presentation\" class=\"wp-image-15287\" width=\"800\" height=\"600\"\/><\/figure><\/div>\n\n<div class=\"wp-block-image wp-image-15286 size-full\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/selectivv.com\/wp-content\/uploads\/2019\/08\/45011817_2050878344970261_6529268588287623168_o-e1570540099649.jpg\" alt=\"Congress of Researchers - hall and audience\" class=\"wp-image-15286\"\/><figcaption>Source: https:\/\/www.facebook.com\/badacze\/<\/figcaption><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>25 pa\u017adziernika uczestniczyli\u015bmy w jednym z najwi\u0119kszych w Europie Centralnej wydarze\u0144 skupiaj\u0105cych profesjonalist\u00f3w zajmuj\u0105cych si\u0119 dostarczaniem i wykorzystywaniem wiedzy o rynku i cz\u0142owieku do wspierania decyzji biznesowych. Pod jednym dachem zebra\u0142o si\u0119 ponad 500 specjalist\u00f3w z r\u00f3\u017cnych dziedzin biznesu, kt\u00f3rzy mieli mo\u017cliwo\u015b\u0107 wymienienia si\u0119 swoj\u0105 wiedz\u0105 na jednej z dziesi\u0119ciu sesji. Kongres Badaczy - na [&hellip;]<\/p>","protected":false},"author":1,"featured_media":18170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[161,56,27],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/posts\/15284"}],"collection":[{"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/comments?post=15284"}],"version-history":[{"count":2,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/posts\/15284\/revisions"}],"predecessor-version":[{"id":25876,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/posts\/15284\/revisions\/25876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/media\/18170"}],"wp:attachment":[{"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/media?parent=15284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/categories?post=15284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/selectivv.com\/en\/wp-json\/wp\/v2\/tags?post=15284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}