2026 COOKIE POLICY
I. DEFINITIONS
Controller, SELECTIVV SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ with its registered office in Warsaw (03-941), ul. Zwycięzców 2, entered in the Register of Entrepreneurs of the National Court Register under KRS number: 0000564540, NIP: 7773252049, REGON: 361871755.
Cookies, small text files, meaning IT data, saved by websites and stored on the end Devices that you use when browsing the Controller’s Website.
Device, an electronic end device, such as a computer, laptop, tablet or smartphone, through which you access the Website.
Website, the website operating at www.selectivv.com together with all of its subpages.
II. RULES FOR THE USE OF COOKIES
Our Website uses cookie technology. The information collected in this way is used to optimise the operation of the website, improve user experience and for statistical and marketing, including advertising, purposes. Cookies record user activity and recognise the user’s Device, allowing the website to be displayed in a way that is best adapted to individual needs. The solutions we use are fully secure. It is not possible for dangerous or malicious software to enter your Devices through them.
The information contained in cookies is encrypted, which prevents unauthorised persons from accessing it. It may be read by the Controller and, exclusively for technical reasons, by its trusted technology contractors.
Within the Website, we use two main types of files based on their storage period:
Session cookies: Temporary files that remain on your Device until you leave the Website or close your browser. The saved information is then permanently deleted from the Device’s memory.
Persistent cookies: These remain on your Device for the period specified in the parameters of a given file or until you manually delete them yourself. Closing the browser or turning off the Device does not automatically delete them.
None of the above mechanisms, whether session-based or persistent, allows any confidential information or confidential personal data to be collected directly from your Device.
We also use Third-Party Cookies, meaning information originating from external servers of our partners, such as advertising systems or map providers. They allow us to measure the effectiveness of advertising campaigns and design promotional activities in line with users’ preferences.
III. CLASSIFICATION OF COOKIES BY PURPOSE
All cookies used on our Website are divided into two main categories:
- Basic cookies, necessary and analytical
Technical cookies, strictly necessary: These files are required for the proper, secure and stable operation of the Website. They are responsible, among other things, for correctly displaying content depending on the type of Device, adjusting technical settings, such as selecting the website language, and remembering decisions regarding consent to display specific content. Under the law, these files do not require your consent, as they are necessary to provide the service electronically.
Analytical cookies: These help us measure the effectiveness of our marketing activities without directly identifying users. They are used to analyse traffic statistics, verify visit sources, detect abuse, such as artificial traffic generated by bots, and measure the effectiveness of campaigns conducted, among others, within the Google network on external websites. These files are activated only after you give your consent in our Consent Management Platform (CMP).
- Marketing cookies
These files are installed only after you give your explicit consent. Through them, we profile advertisements displayed both on our Website and on external portals, based on an analysis of user behaviour and activity on our website. Their validity period is up to a maximum of 2 years from the moment of installation.
When entering our website, you have the full right not to agree to marketing cookies. In such a case, the advertisements displayed will be general in nature only and will not be tailored to your interests. We use certified tools provided by Google to publish and profile advertisements.
IV. CONSENT MANAGEMENT SYSTEM AND BROWSER SETTINGS
Pursuant to Article 399 of the Act of 12 July 2024, Electronic Communications Law (PKE), storing cookies requires your informed consent. Respecting these regulations, we have implemented an advanced consent management system on our Website, namely a cookie banner integrated with Google Consent Mode v2 that appears on your first visit. We do not make consent dependent on the default settings of your browser. Tracking scripts are activated only after you click “Accept all” or select specific categories under “Settings”. You may withdraw your consent or change your preferences at any time by using the “Cookie settings” link in the website footer.
Regardless of the above, you can restrict or completely disable access to cookies from the level of your web browser. These changes can be made in the browser settings, for example Chrome, Firefox or Safari, by blocking automatic handling of files or requesting notifications each time they are saved. You may also manually delete all cookies previously saved on your Device at any time. Please note that completely blocking technical cookies may negatively affect certain functionalities and prevent proper use of some resources of our Website.
V. DETAILED LIST OF SESSION AND PERSISTENT COOKIES
The table below contains the current and actual list of technologies and cookies used within the selectivv.com website:
| Name | Method of operation | Tool | Category and retention |
|---|---|---|---|
| sv_consent | Remembers your choice in the cookie banner (browser localStorage, never sent to the server). | Selectivv.com | Essential, until you change your choice or clear browser data. |
| _ga | Random client identifier used to count visits and sessions. | Google Analytics 4 | Analytics (consent only), 2 years. |
| _ga_<ID> | Stores the session state in Google Analytics 4. | Google Analytics 4 | Analytics (consent only), 2 years. |
| _gcl_au | Conversion measurement for Google Ads. | Google Ads | Marketing (consent only), 3 months. |
| _fbp | Measures the effectiveness of ads on Meta platforms. | Meta (Facebook) | Marketing (consent only, if the tag is active), 3 months. |
| li_sugr, bcookie, lidc | Measures the effectiveness of ads on LinkedIn. | LinkedIn Insight Tag | Marketing (consent only, if the tag is active), 24 hours to 1 year. |
The maps on the website (OpenFreeMap) and the address search in the demo (Photon, Nominatim) do not set cookies. The Crisp chat and the old Universal Analytics code are no longer used on the website.
You can change or withdraw your consent at any time via the “Cookie settings” link in the website footer.