Advertising on Selectivv data
Mobile advertising to people who have been to your place
We activate Selectivv segments in display, rich media, video and push campaigns. Fonia.Digital runs campaign execution, and we are responsible for the data and visit measurement.
Products
Geotrapping®, geotargeting and in-app advertising
Geotrapping® is a registered Selectivv name. Only with us can you reach people based on places they have visited in the past.
Geotrapping®
Ads for people who have been to a specific place: a competitor's mall, a stadium, an airport.
Geotargeting
Ads for people who are in a place right now, with a radius from a few metres.
In-app mobile advertising
Reach users of specific apps and app categories.
Programmatic and RTB campaigns
Real-time buying on our segments, performance-based pricing.
Outdoor + mobile campaigns
We extend OOH/DOOH campaigns to mobile and measure visits after exposure.
Reach campaigns
Large reach within a precise audience: display, rich media and video.
Measurement
We charge for results
Choose the pricing model that matches your goal. For drive-to-store campaigns, we measure store visits with the footfall method.
Campaign measurement: footfall, brand lift and geo lift →We recommend a campaign of at least one month and a budget from $2,750 per month.
Fonia Group
Selectivv is part of Fonia Group: data, advertising, telecom and a call centre from one partner
Fonia Group combines data, media, telecoms and technology. One partner can analyse your market, reach the right people, measure the effect and handle the customers who responded to the campaign.
Location data and analytics: profiles, segments, footfall, catchment, research.
You are here
Data-driven campaigns: drive-to-store, performance, video and display, with measured results.
fonia.digital ↗OmniFoniaAnalytics dashboard: traffic, catchment and competitors for your locations, every month.
omni.fonia.group ↗
A mobile network with an app and a points programme for online shopping.
fonia.app ↗
eSIM for travellers in more than 190 countries, also as a white label for partners.
fonia.travel ↗- Call centre
- Software house
- Creative studio: display, rich media, video
- AI: agents, chatbots, voicebots