We conduct research based on online and offline data. We define the number of visitors to specific places, where they come from and develop their profiles. On this basis, we are able to assess the effectiveness of advertising campaigns and sales effectiveness. We make reliable measurements and comparisons of the competition. The Footfall report that we are developing is a solid basis for planning further marketing activities.
We conduct a survey on the number of visitors to an offline point. We analyze the behavior of offline users. We integrate offline location data with mobile data. In this way, in addition to the Footfall numbers, we also provide advanced customer characteristics.
We examine the number of visitors to given facilities and the effectiveness of advertising campaigns. They include users who visited the Customer's points:
We provide an analysis of 10 demographic and behavioral client profiles. Thanks to that, you will learn more about the behavior of your potential customers in the online and offline spaces. We also define places other than yours that users visit and where they come from.
The report contains detailed data and analysis of visitors to specific locations, along with 10 profiles of customers. We also compare the results of the effectiveness of advertising campaigns: before, during, and after their completion. We analyze the impact of advertising creations on the number of visitors to the surveyed locations. It's a reliable base to plan further marketing activities.
We will compare the results of your store or a shop with the effects of competing companies. Using Geotrapping® we can characterize the clients of the competition. We identify the places from which they reach the examined location.
We will provide data on the effectiveness of your company's marketing activities. We will combine Footfall research with visits results. This is how we determine the actual conversion. Only the ratio of the campaign results to the number of visitors shows the brand promotion’s effectiveness.
Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.
The placement of advertisements has shown great effectiveness in terms of increasing the audience's reach. After the campaign is completed, we observe the achievement of key KPIs.
Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.
You will get something more than a summary of the number of people visiting your business from us. You will receive an analysis of specific phenomena and places from which your customers come to you. We can determine if you need more traffic-driven or sales-increasing activities.
We collect all data following the law. We comply with the provisions of the RODO and GDPR (General Data Protection Regulation), which regulate personal data protection requirements. Deloitte Consulting SS (2017) has unqualifiedly verified our data collection and use method.
The period of research depends on individual arrangements. We take into account the duration of the campaign. We research the period before, during, and after the campaign.
Your clients will not be involved in collecting data in any way. It will not require any action from them.
Yes. We have already completed orders, where we displayed statistics to clients regularly. They had access to the current paths of people visiting a given place.
No. The valuation is non-binding. After accepting it, we sign the order and proceed to the research.
