Case Study Archive

Charity campaign for the Universal Reading Foundation

We implemented a targeted advertising campaign using DMP Selectivv, Geotrapping® technology, and user profiling. Data based on GAID and IDFA.

Over 400,000 unique impressions

Fundraising support, poster downloads, newsletter subscription

Over 10 000 clicks in target group.

Gang Swojakow for Biedronka

We managed to realize the campaign using the RichMedia creatives. We used the DMP Selectivv database as well as the Geotrapping® and user profiling technology for the purpose of this campaign. Campaign was conducted in cooperation with Wavemaker.

Over 70 000 clicks

8% CTR

9 seconds of engagement in creatives

TEB Education - Summer

The main goal of the advertising campaign was to gain new students. Our 92% effectiveness in reaching the appropriate target group was the key to achieve results, that stand out.

103 000 clicks in the ad

results exceeded plan by 31%

191 Summer course registrations

TEB Education for Ukrainians

We have developed an advertising campaign promoting TEB educational courses for people of Ukrainian nationality. We profiled the users with great precision. Within 5 weeks, the client welcomed over 50 new students.

34 000 clicks in the ad

92% success rate in reaching the target group

54 registrations for educational courses

Novdom

We created a contextual ad to sell the largest apartments in the Novdom developer offer. Precisely those that are most difficult to liquidate on the market. Our campaign accomplished this task within four weeks.

over 800,000 views

8 000 clicks in the ad

10 largest apartments sold

Mareven Food МИТП

We delivered a display and video campaign, which achieved desired results in just four weeks. It was possible thanks to the precise user profiling, Geotrapping®, and Selectivv DMP.

Advertising displayed in 70 cities in Ukraine

VTR > 50%

CTR 3,25%

Tourist traffic research

We have developed a detailed description of tourists in the West Pomeranian region. We have presented the seasonal distribution of tourist traffic.

determining the volume of tourist traffic in the region

characteristics of tourists

proprietary dashboard development

Population flow in Warsaw

We analyzed the traffic structure in the capital city. The conclusions from our research show where it is worth locating communication investments.

determination of traffic volume

determining the directions of the movement of the population

analysis of traffic in time

Retail facilities

We defined the shopping habits of the residents of a specific location. We examined people living in the Krzyki district in Wrocław. Our analyzes resulted in interesting conclusions.

customer research in specific locations

Passive and declarative data analysis

reaserching the shopping habits of residents

Online shopping trends

We examined the pre-holiday shopping trends of Poles. Based on our analysis, advertising campaigns for shopping centers can soar to the heights of effectiveness.

analysis of users of leading e-commerce applications

characteristics of customers of popular shopping malls

identifying pre-holiday shopping trends

Summer Well Festival

We thoroughly researched a group of participants in Romania's one of the most significant music events. The client received detailed analysis from us.

analysis of the participants of the Summer Well Festival 2018

characteristics of the Open'er 2017 visitors

both Festivals participants' comparison

Shopping center

We provided the client with an analysis of the customers of the shopping center and the characteristics of consumers using the services of competitors. Based on this data, the client has planned more effective advertising activities.

analysis of customers

characteristics of competitors' customers

comparison of both customers groups

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Case studies