Analytics dashboard · omni.fonia.group
OmniFonia: location and catchment analytics in one dashboard
OmniFonia is a Fonia Group dashboard powered by Selectivv data. Every month it shows how many people visit your locations, where they come from and how you compare with competitors.
OmniFonia · Catchment analysis
Selectivv DMP · sample data, anonymisedVisitors / month2,951Unique people
Visits / day351Average of trading days
Visits per device3.09Returns within the month
Traffic / month76,924Whole retail park or mall
Capture rate11.9%Share of venue traffic
Penetration0.48%Relative to population in range
Visits by day of week
Mon17.2%
Tue14.5%
Wed14.7%
Thu16.5%
Fri15.4%
Sat22.0%
Sun0.1%
Visits by hour
8:0014:0020:00
Features
Everything you need for location decisions
Visitors and visits
Unique visitors, daily visits, returns within the month.
Catchment by postcode
Where customers come from and the penetration in each postcode.
Competition
Footfall comparison and customer flows between you and a competitor.
Visitor profile
Interests and behaviour from online and offline data.
Hours and days
Traffic distribution across the week and the day.
PDF and XLSX export
A monthly report ready to share with the board.
Pricing
A simple monthly subscription
Net prices. The price depends on the number of locations and the modules selected.
Retail chains
from PLN 190
per location / month
- ✓Visitors, visits, hours
- ✓Catchment by postcode
- ✓PDF/XLSX export
Most popular
Shopping centres
individual quote
depending on the venue
- ✓Everything in the retail plan
- ✓Competition and cross-shopping
- ✓12-month trend and YoY
Cities and tourism
individual quote
depending on the area
- ✓Flows and traffic intensity
- ✓Tourists and foreigners
- ✓Dashboard for a region or city