Yesterday, on November 3, thanks to the help and data from Selectivv, a new initiative of the Credit Information Bureau - BIK HUB was launched. The concept called "technological sandbox" is aimed at enterprises in the initial stages of development, i.e., startups and fintech, and at already experienced activities in the financial sector.
For 20 years, BIK has been managing a unique set of data, making it the primary source of credit and financial information in the country. This allows the company to introduce solutions that bring measurable business benefits. The launch of BIK HUB, along with the pilot of the BIK Open API data integration platform, allows expanding the group of service recipients by new economic sectors. This platform is to collect all data from many sources, from many entities that operate in the areas of, among others: real estate, finance, insurance, consumer research, digital marketing, and data science. According to the president of the BIK board, Dr. Mariusz Cholewa, The information collected by the platform can be used to build or increase the accuracy of analysis or create segmentation and estimate the potential of a selected candidate location.
Thanks to proprietary and modern technologies, it allowed to collect data and make them available as part of cooperation with BIK HUB. We have become a source of data provided by BIK for entrepreneurs joining the platform. It will also be possible to provide access to information about the characteristics of selected locations based on the profiling of active users of mobile devices. The creation by Selectivv of over 50 criteria of research analysis allowed for the estimation of scenarios of sales or marketing activities. Access to BIK Open API will allow you to specify the so-called Points of Interest, thanks to which it will be possible to determine their distance from a specific point on the map. In addition, users will include optional services enriched with credit statistics by geography. This is possible thanks to a service called "geo-score". Any company interested in taking part in BIK HUB can register at
Access to BIK Open API will allow you to specify the so-called Points of Interest, thanks to which it will be possible to determine their distance from a specific point on the map. In addition, users can include optional services enriched with credit statistics by geography. This is possible thanks to a service called "geo-score". Any company interested in taking part in BIK HUB can already register at https: //www.bikhub. pl .
Collecting data in one place was possible thanks to cooperation with Selectivv and AMRON, Cenatorium, DataWise, and GfK.
The main official partners of BIK HUB are Microsoft, the Warsaw School of Economics, and the Fintech Poland Foundation.
If you want to know our possibilities of profiling smartphone users, write to us!
Source: BIK Press Release