Selectivv - part of Fonia Group · Warsaw · London · Berlin+48 512 846 779 · selectivv@selectivv.com

Services

Reach campaign will promote your brand on a large scale | See how Geotrapping® and Geotargeting helped our clients | Build wisely the image and reach of your brand

Advertising campaigns on Selectivv data are now delivered by Fonia.Digital, a Fonia Group brand. Selectivv provides the data, segments and measurement.

Selectivv offer

If potential customers do not know that your brand exists, they will not even come up with the idea to buy something from you. This is what the reach campaigns are for. We address it to as many precisely selected groups of users as possible . Only those who may want to buy something from you. Such activities in conjunction with performance marketing build concrete sales. Check it out for yourself.

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The use of proprietary Geotrapping®, which you will not get in any other company

Ads with an international reach, very memorable

Budget savings thanks to advanced user profiling

See how Geotrapping® and Geotargeting helped our clients

Gang Swojakow for BiedronkaWe managed to realize the campaign using the RichMedia creatives. We used the DMP Selectivv database as well as the Geotrapping® and user profiling technology for the purpose of this campaign. Campaign was conducted in cooperation with Wavemaker.Over 70 000 clicks8% CTR9 seconds of engagement in creatives

TEB Education - SummerThe main goal of the advertising campaign was to gain new students. Our 92% effectiveness in reaching the appropriate target group was the key to achieve results, that stand out.103 000 clicks in the adresults exceeded plan by 31%191 Summer course registrations

TEB Education for UkrainiansWe have developed an advertising campaign promoting TEB educational courses for people of Ukrainian nationality. We profiled the users with great precision. Within 5 weeks, the client welcomed over 50 new students.34 000 clicks in the ad92% success rate in reaching the target group54 registrations for educational courses

NovdomWe created a contextual ad to sell the largest apartments in the Novdom developer offer. Precisely those that are most difficult to liquidate on the market. Our campaign accomplished this task within four weeks.over 800,000 views8 000 clicks in the ad10 largest apartments sold

Mareven Food МИТПWe delivered a display and video campaign, which achieved desired results in just four weeks. It was possible thanks to the precise user profiling, Geotrapping®, and Selectivv DMP.Advertising displayed in 70 cities in UkraineVTR > 50%CTR 3,25%

ReDIWe provided our clients with a thorough analysis of the ReDI fair participants. They used the data provided by us during the next edition of the event to ensure even greater success.defining the profile of participantsdescribing customer’s paths within the fairgathering valuable data for use in future editions

What exactly does the Reach Campaign cover?

We are experts in the field of display and mobile advertising . We have developed our own way of purchasing advertising space in applications and on mobile websites. It gives you a significant advantage. We can present your company exactly as your customers like it!

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Reach campaign will promote your brand on a large scale

Advertising on the Internet

We create static and rich media ads , matching the nature of the advertised company. We usually publish them in multiple channels at the same time. At the same time, we make sure that the frequency of displaying it to a specific person is balanced. We don’t want to tire her out or let her forget about the brand quickly. Your ads will be where customers are, i.e. in applications, on websites, Facebook, Instagram, Linkedin, Youtube, in Google, Bing or Yandex.

Outdoor ads

We study the potential of individual outdoor advertising locations for even better results. We will determine where is the best place to place outdoor advertising. We built own POI (Point of Interest) database covering countries from all over the world . We know which locations are most frequently visited by your potential customers. POIs in combination with Geotrapping® extend and may even replace outdoor campaigns.

Offer for agencies and media houses

If you run an advertising agency or media house yourself, you will be able to offer your clients even more opportunities with our services. Your business value will grow exponentially.

Zobacz, jak nasze kampanie reklamowe pomogły Klientom

Strengthen your company’s position on the market

An advertising campaign is a way to increase brand awareness. Thanks to that, your business will no longer be unknown to the customer. It will increase its popularity in the market. Even more important, it will gain greater access to the people it addresses its offer. Positive associations, built thanks to the reach campaigns, facilitate subsequent sales. The general tendency is that we have more confidence in the brands we know. A well-known brand has a chance to appear in the customers’ minds when they think about a specific need. From there, a purchase is very straightforward.

Our Clients

Clients’ reviews

Rich Media’s format with the game perfectly fulfilled the goal of user engagement with the advertisement, which was particularly important in the then phase of the campaign. Long time spent with creation combined with precisely directed communication is a result not only desirable from the point of view of the campaign’s goal, but also in the context of building modern digital advertising.

Sergiusz Śmiszek

Digital Communication Senior Planner Buyer

Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.

Sława Szczepańska-Urbaniak

Head of Marketing Department

The placement of advertisements has shown great effectiveness in terms of increasing the audience’s reach. After the campaign is completed, we observe the achievement of key KPIs.

Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.

Build wisely the image and reach of your brand

Show your company’s good side to as many potential clients as possible. Order the Selectivv Reach Campaign and build solid foundations for sales.

Get a Free Strategy and QuoteContact Us

Gang Swojakow for BiedronkaWe managed to realize the campaign using the RichMedia creatives. We used the DMP Selectivv database as well as the Geotrapping® and user profiling technology for the purpose of this campaign. Campaign was conducted in cooperation with Wavemaker.Over 70 000 clicks8% CTR9 seconds of engagement in creatives

TEB Education - SummerThe main goal of the advertising campaign was to gain new students. Our 92% effectiveness in reaching the appropriate target group was the key to achieve results, that stand out.103 000 clicks in the adresults exceeded plan by 31%191 Summer course registrations

TEB Education for UkrainiansWe have developed an advertising campaign promoting TEB educational courses for people of Ukrainian nationality. We profiled the users with great precision. Within 5 weeks, the client welcomed over 50 new students.34 000 clicks in the ad92% success rate in reaching the target group54 registrations for educational courses

NovdomWe created a contextual ad to sell the largest apartments in the Novdom developer offer. Precisely those that are most difficult to liquidate on the market. Our campaign accomplished this task within four weeks.over 800,000 views8 000 clicks in the ad10 largest apartments sold

Mareven Food МИТПWe delivered a display and video campaign, which achieved desired results in just four weeks. It was possible thanks to the precise user profiling, Geotrapping®, and Selectivv DMP.Advertising displayed in 70 cities in UkraineVTR > 50%CTR 3,25%

ReDIWe provided our clients with a thorough analysis of the ReDI fair participants. They used the data provided by us during the next edition of the event to ensure even greater success.defining the profile of participantsdescribing customer’s paths within the fairgathering valuable data for use in future editions

Our answers for FAQs

What is the difference between a reach campaign and an efficiency campaign?

The reach campaign is primarily aimed at building brand awareness. It informs about its existence as many people as possible who may be interested in its offer. The efficiency advertising campaign is focused on conversion (e.g. sales, getting contact to the customer, receiving a query from him).

Do you need a reach campaign at this point?

If you want your advertising message to reach a huge number of users, then the reach model is for you.

What are the settlements of the advertising campaign?

Advertising on the Internet can be billed in various models, incl. CPC - the cost of each click on the ad; CPM - cost per thousand impressions; CPA - cost of a specific action taken by the user. We adjust the type of billing to the requirements of a specific campaign.

Will we sign a contract before starting cooperation?

We draw up a contract in which we place the most important obligations and terms of cooperation.

Is ordering a quote tantamount to starting cooperation?

No. The quote is not binding on you in any way. Only signing the contract is the confirmation of the cooperation.

Where can you find more information about advertising campaigns?

You can contact us and get answers to your possible doubts or visit our blog where we share our knowledge.

Let's talk about your project

We'll prepare the scope and a quote. We usually start with a short call about your goal and locations.