Selectivv offer
We complement outdoor campaigns with well-thought-out online activities. We optimize outdoor advertisements at every stage of their creation. We check which location will benefit your brand the most. We enhance outdoor campaigns with digital advertisements. We also investigate the effectiveness of your outdoor advertising. In this way, we enrich outdoor advertising with the measurability that they so lack.
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Our proprietary Geotrapping® technology
Selectivv Point of Interest database
Advanced marketing in real-time
See how Geotrapping® and Geotargeting helped our clients
TEB Education - SummerThe main goal of the advertising campaign was to gain new students. Our 92% effectiveness in reaching the appropriate target group was the key to achieve results, that stand out.103 000 clicks in the adresults exceeded plan by 31%191 Summer course registrations
TEB Education for UkrainiansWe have developed an advertising campaign promoting TEB educational courses for people of Ukrainian nationality. We profiled the users with great precision. Within 5 weeks, the client welcomed over 50 new students.34 000 clicks in the ad92% success rate in reaching the target group54 registrations for educational courses
NovdomWe created a contextual ad to sell the largest apartments in the Novdom developer offer. Precisely those that are most difficult to liquidate on the market. Our campaign accomplished this task within four weeks.over 800,000 views8 000 clicks in the ad10 largest apartments sold
Mareven Food МИТПWe delivered a display and video campaign, which achieved desired results in just four weeks. It was possible thanks to the precise user profiling, Geotrapping®, and Selectivv DMP.Advertising displayed in 70 cities in UkraineVTR > 50%CTR 3,25%
Summer Well FestivalWe thoroughly researched a group of participants in Romania’s one of the most significant music events. The client received detailed analysis from us. analysis of the participants of the Summer Well Festival 2018characteristics of the Open’er 2017 visitorsboth Festivals participants’ comparisonCheck how we support outdoor campaigns
Do you think that outdoor advertising doesn’t allow you to measure the effects of the campaign and its optimization? You’re right, but we know a way to do that. More precisely, as many as four methods for measuring and improving outdoor advertising .
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Outdoor advertising location potential
We help to choose the right location for outdoor advertising. We analyze mobile users who visit given locations. We check where the most potential customers of a given brand are. Changing positions can significantly increase the effectiveness of the campaign.
Outdoor campaigns continued on smartphones
Outdoor advertising is not enough for us. With your advertisement, we reach people near the specific LED screen or billboard. We show them the creation used in the outdoor campaign or present its extended version.
Outdoor campaigns on LED carriers
We provide a higher level of marketing automation in real-time. We adjust the content of advertisements displayed on LED carriers depending on the profile of people who are nearby at the moment. Our data on mobile users makes it possible.
Measuring the effectiveness of outdoor campaigns
We provide accurate data on the effects of outdoor advertising. We examine the scope of the campaign and characterize its recipients. We define their demographics and create behavioral profiles to be used in subsequent marketing campaigns.
We combined mobile and outdoor campaigns as first in the country
We will direct online advertising to users in a specific location. We will heighten the power of your external marketing in real-time. This way, the potential customer will see both ads in a short time. We will reach people who are commuting. We will show the ad to users who have previously seen its outdoor version. After a few hours, we can do it the next day, a week, or any other time.
Our Clients
Clients’ reviews
Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.
Sława Szczepańska-Urbaniak
Head of Marketing Department
The placement of advertisements has shown great effectiveness in terms of increasing the audience’s reach. After the campaign is completed, we observe the achievement of key KPIs.
Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.
Don’t lose your chance of increasing profits from outdoor advertising!
Once you decide to invest in outdoor advertising, make the most of it. We know how to do it. Contact us.
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Our answers for FAQs
How do we bill mobile campaigns?
Depending on the type of campaign, we charge based on: CPM (number of views), CPC (number of clicks), CPI (number of application installations), CPL (number of sales leads obtained), CPA (number of other actions performed by the recipient).
How long should social media campaigns last?
One month is the minimum to optimize it profitably. During this time, we select the best advertising creation and determine the rest of the key criteria.
Do we share our user data?
No. We ourselves direct our ads to the appropriate target groups and specific places. We operate in the managed-service model.
What’s better, Geotargeting or Geotrapping®?
It depends on the business goals of the advertising campaign. Geotargeting reaches users who are currently staying in a given location or will visit it in the future. Geotrapping®, on the other hand, is aimed at people who have already been to a given place.
Can you resign after receiving a free valuation?
Yes. The valuation is non-binding. We prepare it individually, considering the range of services you need.
Where can I learn how to optimize my outdoor campaigns?
We share knowledge with you on the blog and in the Knowledge Center. We also invite you to contact us. We will present a valuation and optimization strategy tailored to your business.