Selectivv offer
We reach users of every mobile application . We help brands whose potential customers use various apps. We analyze their behavior in the virtual and real world. Our reports have become the basis for the profitable promotional activities of the world’s largest brands. Now it’s your turn to benefit.
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Own, constantly updated database of Data Management Platform
Mobile data from over 350,000 applications and 17,000,000 websites
User profiles valid for up to 2 years
See how Geotrapping® and Geotargeting helped our clients
Tourist traffic researchWe have developed a detailed description of tourists in the West Pomeranian region. We have presented the seasonal distribution of tourist traffic.determining the volume of tourist traffic in the regioncharacteristics of touristsproprietary dashboard development
Population flow in WarsawWe analyzed the traffic structure in the capital city. The conclusions from our research show where it is worth locating communication investments.determination of traffic volumedetermining the directions of the movement of the populationanalysis of traffic in time
Retail facilitiesWe defined the shopping habits of the residents of a specific location. We examined people living in the Krzyki district in Wrocław. Our analyzes resulted in interesting conclusions.customer research in specific locationsPassive and declarative data analysisreaserching the shopping habits of residents
Online shopping trendsWe examined the pre-holiday shopping trends of Poles. Based on our analysis, advertising campaigns for shopping centers can soar to the heights of effectiveness.analysis of users of leading e-commerce applicationscharacteristics of customers of popular shopping mallsidentifying pre-holiday shopping trends
Shopping centerWe provided the client with an analysis of the customers of the shopping center and the characteristics of consumers using the services of competitors. Based on this data, the client has planned more effective advertising activities.analysis of customerscharacteristics of competitors’ customerscomparison of both customers groups
ReDIWe provided our clients with a thorough analysis of the ReDI fair participants. They used the data provided by us during the next edition of the event to ensure even greater success.defining the profile of participantsdescribing customer’s paths within the fairgathering valuable data for use in future editionsIn-depth analysis of application users
Demographics data about potential clients is not enough. That is why we conduct extensive analyzes on a huge amount of data.
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Profiling application users
We carry out psychographic analysis and derive data from our own current database of mobile DMP users. We integrate mobile and location data. We also analyze offline behavior. User profiles contain information about demographics, interests, installed applications, place and time of their launch, needs, and motivation.
Competition analysis on the application market
We check how a given application is positioned on the market . The analysis of the competition and its audience allows you to stand out and offer something more. Your competitors’ customers are, most often, your target group. The data we provided will help optimize the application and plan advertising campaigns targeted at competitors’ customers.
Research report
The result of the research is a report. It includes psychographic characteristics, number of users using the application, analysis of their activity, and actual behavior, among others. We can forecast trends and identify the strengths of the application and those that require refinement. In a word, we get to know users’ intentions , because they are the key to success in sales.
We find out what is really important to users
We are ahead of cookies. We rely primarily on mobile identifiers. As you may know, third-party cookies will lose Google’s support. On the other hand, mobile IDs provide much more precise and long-term (valid up to 2 years) data. We make it easy to understand mobile apps users. We check how and how frequent they use certain application. We analyse time and place of launch, their device type, and much more.
Our Clients
Clients’ reviews
Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.
Sława Szczepańska-Urbaniak
Head of Marketing Department
The placement of advertisements has shown great effectiveness in terms of increasing the audience’s reach. After the campaign is completed, we observe the achievement of key KPIs.
Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.
We will help you achieve greater influence on the application market, and not only there
Stay ahead of your competitors. With us, you check who your potential clients are. You will learn what motivates them to buy or use your application. This way you will be able to bring your marketing to a higher level of effectiveness.
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Our answers for FAQs
Does our analysis of mobile users comply with European law?
We collect data in accordance with the provisions of the GDPR (General Data Protection Regulation). We comply with the requirements of personal data protection. We do not collect personal data. The analyzes are completely anonymous.
From which mobile devices do we obtain data from?
Mobile data comes from smartphones and tablets. These are devices that the respondents usually have with them, so we can also learn about their offline behavior through them.
What metrics does the app user analysis take into account?
We select indicators for the purposes of user research. Basic statistics concern the psychographic profile, retention, active sessions, DAU (Daily Active Users) - the number of active users per day, MAU (Monthly Active Users) - the number of active users within 30 days/month.
Do we also run advertising campaigns targeted at application users?
Yes. We prepare, implement and optimize mobile advertising. We can target them to specific applications. We reach users who use applications that do not provide advertising space through other advertising channels.
When ordering a quote, do you agree to conduct user research?
No. The research is ordered only after the quote has been accepted and all the details have been agreed upon. After reading the costs and terms of our service, you will make your decision.
Where can you learn more about user profiles and their analysis?
We invite you to contact our agency. We will present the possibilities that the analysis of application users gives to your brand. We also cover this topic on our blog.