You know that saying: "Be where your customers are"? We will allow you to implement it fully. We run social media campaigns focused on image building (brand awareness) and acquiring leads (lead generation). We know more about social app users than you might think. By ordering a brand promotion service on social media from us, you can go a step further than your competition. Our DMP and advanced user segmentation offer even more possibilities. Check it out.
We create advertising displays and rich media. We have access to every social application. Why do we focus so much on mobile users? Because it pays off. Did you know that in 2020. 98% of active Facebook users had access to it via a smartphone?
Facebook, Instagram, LinkedIn, and Twitter advertising is not everything. We also reach users of portals such as Pinterest or Snapchat. Each platform has its own rules, and the users using them have different expectations towards them. That is why we create social media campaigns that meet the standards of a given portal.
We will also reach social media users through other channels. We will plan the campaign to effectively guide potential customers through all stages of the purchasing process. Remember that paths are many. Thanks to the extensive DMP database, we can choose the best advertising channels. We look at social media marketing from a much broader perspective. Thanks to this, your opportunities automatically grow.
We will combine mobile data with location data for even more fruitful results. We analyze not only what pages users visit and where they shop online. We also know about their physical behavior. We use mobile identifiers to reach them at the right time and place. We accompany them not only when they sit in front of the computer. We are there where their mobile devices are, and your brand can be there too.
We will use the original Geotrapping®. It is a technology for targeting users who have visited specific locations. They can be, among others, fairs, conferences, cultural events, shops, service points. On this basis, we identify users' purchasing intentions even better and adjust the advertising message to them. We distinguish the brand's customers from the employees of a given place and the competition's customers.
Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.
The placement of advertisements has shown great effectiveness in terms of increasing the audience's reach. After the campaign is completed, we observe the achievement of key KPIs.
Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.
We will use all the possibilities to present your brand to social media users. We will help you determine where most of your potential customers are, and that is where we will implement the campaign. Who is more effective in persuading them to take specific actions than an agency that knows them better than others?
We use several models of online advertising billing, including CPC - cost per click, CPM (Cost Per Mille) - cost per 1,000 impressions, CPI (Cost Per Install) - the cost of installing the application, CPF ( Cost Per Fan) - price for acquiring a fan, CPL (Cost Per Lead) - the cost of acquiring a sales lead. The form of billing is selected according to the company's goals by advertising on social media.
Three main social media advertising goals are brand awareness, encouraging specific actions, and sales. We work with clients who want to increase their reach and promote their company. Others target to engage users, direct traffic to their website, stores, and acquire contacts. On the other hand, sales-oriented campaigns promote services and products to collect orders or encourage customers to visit a store or service point. A complete advertising strategy takes various goals into account. In this way, it reaches users who differ in purchasing intent. Some are just at the beginning of the sales path, while others are already comparing offers.
Facebook, LinkedIn, Instagram, Twitter, and other social media campaigns should be run for at least one month. This is our recommendation, supported by thousands of completed campaigns. It's about time to optimize your ads for the best possible results.
These are sales strategies that are used by social media campaigns. Cross-selling is about offering the customers an extended offer. The point is to buy additional, complementary elements of the company's assortment to the product or service they already have. On the other hand, upselling focuses on increasing the value of the order. In this situation, the users are offered a product or service of better quality and, at the same time, more expensive than the basic version they are currently considering.
You can find a solid dose of information on our blog. Also, check out the free materials we provide in the Knowledge Center. If you have questions, please contact us by phone or via contact form. We will present you with a plan for your brand’s social media campaign.
