Selectivv - part of Fonia Group · Warsaw · London · Berlin+48 512 846 779 · selectivv@selectivv.com

Services

Passive research enriched with declarative data | See how Geotrapping® and Geotargeting helped our clients | Grow your business based on solid data

Selectivv offer

We research local populations and large groups of mobile users. We conduct surveys via mobile devices and combine them with passive data. Within 2 to 4 weeks we can analyze exceptionally numerous research groups.

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Our proprietary Geotrapping® technology

Passive data about users from the DMP Selectivv database

Intuitive surveys for mobile devices

See how Geotrapping® and Geotargeting helped our clients

Tourist traffic researchWe have developed a detailed description of tourists in the West Pomeranian region. We have presented the seasonal distribution of tourist traffic.determining the volume of tourist traffic in the regioncharacteristics of touristsproprietary dashboard development

Population flow in WarsawWe analyzed the traffic structure in the capital city. The conclusions from our research show where it is worth locating communication investments.determination of traffic volumedetermining the directions of the movement of the populationanalysis of traffic in time

Retail facilitiesWe defined the shopping habits of the residents of a specific location. We examined people living in the Krzyki district in Wrocław. Our analyzes resulted in interesting conclusions.customer research in specific locationsPassive and declarative data analysisreaserching the shopping habits of residents

Shopping centerWe provided the client with an analysis of the customers of the shopping center and the characteristics of consumers using the services of competitors. Based on this data, the client has planned more effective advertising activities.analysis of customerscharacteristics of competitors’ customerscomparison of both customers groups

ReDIWe provided our clients with a thorough analysis of the ReDI fair participants. They used the data provided by us during the next edition of the event to ensure even greater success.defining the profile of participantsdescribing customer’s paths within the fairgathering valuable data for use in future editions

Public opinion research is just a part of our offer

We carry out one-time and cyclical surveys for companies from various industries. We are often contacted by local governments, tourism, e-commerce, pharmaceutical and gastronomic companies, and the overall B2B industry. In fact, in every market, getting to know the opinions of customers and their motivation cannot be overestimated. We do it quickly, efficiently, and accurately .

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Passive research enriched with declarative data

Passive research

We collect data from over 350,000 mobile applications and 17,000,000 pages . We learn reliable information about the behaviors, habits, needs, and expectations of a specific group of users. Passive research concerns, inter alia, geolocation, activity in applications and on mobile websites, demographics, past locations, Internet use time and times, and many other indicators.

Questionnaire research

We conduct surveys on large groups of consumers (up to 10,000) . In this way, we are able not only to learn about opinions but also to explain phenomena observed in passive research. For example, if it turned out that people within reach of your brick-and-mortar store are shopping from competitors, it is worth finding out why. Maybe the competition is great for loyal customers or has something to offer that attracts them. On this basis, specific activities can be planned.

Good customer knowledge is essential

Conducting polls and getting information about certain customer behavior and Customer characteristics are our proposals for you.

Sprawdź, co dają nasze badania

We know the opinions and real actions of mobile users

Thanks to our work you’ll get a detailed information even on a very large research sample. We can check, how many users showed up in your store physically, what’s their opinion about your product, and much more. We are able to quickly conduct research on a large group of recipients (even 10,000). The combination of declarative and passive results will open up unprecedented opportunities.

Our Clients

Clients’ reviews

Effective reaching a very precisely defined narrow target group, quality of service, ongoing campaign optimization and comprehensive post-buy reports containing recommendations for subsequent campaigns are the attributes that distinguish the Selectivv offer and influence the decision to continue our cooperation.

Sława Szczepańska-Urbaniak

Head of Marketing Department

The placement of advertisements has shown great effectiveness in terms of increasing the audience’s reach. After the campaign is completed, we observe the achievement of key KPIs.

Cooperation with Selectivv significantly supported the sale of the last apartments of the Fregata Park estate. The offer included premises with an area of approximately 70 to 100 m2. Thanks to a properly constructed campaign strategy, we achieved our goal in a short time - the sale of all apartments.

Grow your business based on solid data

We help to expand the offer and respond to the actual expectations of customers. Combine declarative data with passive data. Give us the goal, and we will provide you with data for its implementation.

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Tourist traffic researchWe have developed a detailed description of tourists in the West Pomeranian region. We have presented the seasonal distribution of tourist traffic.determining the volume of tourist traffic in the regioncharacteristics of touristsproprietary dashboard development

Population flow in WarsawWe analyzed the traffic structure in the capital city. The conclusions from our research show where it is worth locating communication investments.determination of traffic volumedetermining the directions of the movement of the populationanalysis of traffic in time

Retail facilitiesWe defined the shopping habits of the residents of a specific location. We examined people living in the Krzyki district in Wrocław. Our analyzes resulted in interesting conclusions.customer research in specific locationsPassive and declarative data analysisreaserching the shopping habits of residents

Shopping centerWe provided the client with an analysis of the customers of the shopping center and the characteristics of consumers using the services of competitors. Based on this data, the client has planned more effective advertising activities.analysis of customerscharacteristics of competitors’ customerscomparison of both customers groups

ReDIWe provided our clients with a thorough analysis of the ReDI fair participants. They used the data provided by us during the next edition of the event to ensure even greater success.defining the profile of participantsdescribing customer’s paths within the fairgathering valuable data for use in future editions

Our answers for FAQs

Does our research comply with European law?

Our research projects follow the requirements contained in GDPR (General Data Protection Regulation). The data we provide is anonymous and does not violate any personal rights. Using them is legal. You cannot identify specific users by name, rather know the general preferences and customers’ behavior.

What is the difference between passive and declarative tests?

Declarative research includes the respondents’ declarations and requires their involvement. It can be an opinion poll, a questionnaire, a form. On the other hand, passive data does not include their direct involvement and is unbiased. It consists of mobile data in the form of geolocation, information about used applications or smartphone models, among others.

How many user groups can we include in the research?

We efficiently carry out even extensive research trials. The sample size depends on the individual requirements of the order. We can examine any necessary group.

What does the cost of the research depend on?

We prepare an individual valuation based on the size of the research sample, the type of research, its duration, and the number of indicators to be taken into account during the analyzes.

How long are public opinion polls and other surveys conducted in our agency?

The research take an average of 2 to 4 weeks. If you order cyclical research, not a one-time, we will set its duration individually.

Where can you learn more about opinion polls and Big Data?

We share this knowledge on the blog, share materials and reports at Knowledge Center. If, however, you need to consult a specialist for solutions for your business, write to us or call us.

Let's talk about your project

We'll prepare the scope and a quote. We usually start with a short call about your goal and locations.