Case Study

Analysis of shopping center customers

We conducted a demographic analysis and determined the characteristics of customers of a specific shopping center and a competitive shopping center located nearby.

SERVICES USED BY THE CUSTOMER:

Business goals that the customer achieved thanks to our cooperation

Analysis of the shopping mall's clients
Competitions' clients analysis
Comparison of the two groups of clients

Presentation of the applied solution to the problem

We have defined the zones from which customers come to both locations. The research report included an analysis of the co-use of commercial facilities in the reaserched city.

Description of specific effects of the implemented activities

During the research, we determined, among others percentage of shopping center customers buying at discount stores: Lidl and Biedronka, or shopping online. The research made it possible to plan advertising activities tailored to the profile of customers in the analyzed shopping center.

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Contact one of our specialists. Together, we will plan the most effective campaign tailored to your needs. We will help you choose the perfect target group, and we will keep you informed about the campaign’s success. We believe that an individual approach to each project makes us achieve the best results.