Case Study

Analysis on ReDI fair participants

We analyzed the participants of the ReDI fair for representatives of the commercial real estate sector, organized by the Polish Council of Shopping Centers.

SERVICES USED BY THE CUSTOMER:

Business goals that the customer achieved thanks to our cooperation

Participants' profile identification
Determining the paths of moving around the fair
Valuable data for use in future editions

Przedstawienie zastosowanego rozwiązania

Podczas wydarzenia zaprezen­towaliśmy innowacyjne badanie przeprowadzone za pośrednictwem technologii Wifitrapping. Zainstalowane na terenie targów urządze­nia pozwoliły na określenie profilu uczestników oraz identyfikację ich ścieżek poruszania się. Statystyki były aktualizowane na bieżąco i prezentowane na ekranach podczas wydarzenia.

Description of specific effects of the implemented activities

The collected data is used in the organization and promotion of the next edition of the fair.

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