Nasza agencja miała przyjemność być prelegentem Akademii Liderów, organizowanej przez Forum Regionalnych Organizacji Turystycznych.
Academy od Leaders is a series of specialized training online or in a hybrid form. They are intended for representatives of regional and local tourist organizations from all over Poland. The main goal of organizing the series of meetings is to strengthen the competencies of the Polish tourism management staff. The addressees of this task are the management staff of the organizations operating in the Polish tourism promotion system POT-ROT-LOT. The organizer of the Academy is the Forum of Regional Tourist Organizations. The project is implemented thanks to the support of the Ministry of Development.
On Friday, November 19, 2021, another meeting of the Academy took place. Our agency was one of the speakers at the conference. We were represented by Aleksander Luchowski (Founder & Co-CEO) and Marcin Augustyniak (Client Director of Data Tank). On that day, the focus was on research into tourism. The essence of their practical use in shaping the policy of brand and product development and marketing of these entities was taken into account. That is why, as Selectivv, we presented our proprietary technologies used to create databases and conduct research analyzes that are necessary to obtain accurate numbers of data. We also showed the research in the tourism sector that we are currently operating. Moreover, we have presented the most exciting data on tourist traffic that our agency has managed to collect.
As part of the cycle, there will be four more workshops, the exact dates, and topics available at http://www.ppv24.pl/frot/.
Selectivv has its own DMP platform, under which we analyze and profile data on 14 million users of mobile devices in Poland. We use this information to implement campaigns and reach the right groups of users in precisely defined locations with the advertisement.
We constantly cooperate with the country's largest media houses and advertising agencies. We also provide services for individual clients. Our portfolio includes commercial projects implemented for retail chains, mobile operators, financial institutions, global brands, and the public sector.
